Gifting Ideas for corporate:

Corporate gifting is often labeled as ‘Basic’ as it is traditionally confined to items which are used for official purposes and have the company logo embossed on them. These can range from coffee mugs, bags, T Shirts, caps, pens, dairies, table clocks and sometimes - stress balls. Moreover, this kind of list is common for every kind of occasion there is - Company Annual day, Diwali, New Years, Christmas, Appreciation gifts...

But it doesn't need to be this way. Corporate gifts can be fun too! They can have fun themes, gifts which are woven around stories while representing your company. All this could be created for your company by keeping in mind your company's visual identity i.e. colors, font style, language style to give your gift box a look and feel which is very personal and your employees will appreciate.

Here are a few of these tricks and tips to make the most of your gifts so that intention is not lost in translation.

Choose the right product mix:

The perfect product mix can do wonders. While giving 1 big gift is great, a hamper with 3-4 small presents is also a great idea. Create a theme which can be based on the occasion or the reason for gifting. Fr eg: You wish to give an appreciation gift to your employees and want them to take a long due break from all the long hours they have been putting in to complete that big project.

Give them a Netflix and Chill gift box. The gift box can include a 3 months Netflix subscription certificate, a couple of nice popcorn flavours, some munchies to make sure that their binge time is sorted and maybe a pair of cozy socks (with your company logo on it?) . You can even put a list of IMDB top 50.

Branding:

There has been a tradition of putting company logos on gifts like coffee mugs, notebooks, Tshirts, stationery etc. Sure, if you want your stakeholders to remember you, your gifts should have your company logo. With the world moving towards being design oriented, it’s observed that people tend to use a product more for its design than its value. Also, when less is more, you can make a lasting impression on your stakeholders through your gifts by taking their design up a notch. Company branding can be sneakily introduced in your gifts by creating a customised gift box for your company, incorporate the design pattern used on your logo, using a quote that resonates with your company/ insider company joke which can go on your products and so on! One rule of thumb while fixing the design could be to remember that it’s better to concentrate on the holistic visual identity of the company than the logo itself.

Tags:

Tags could be added to every product that goes in a hamper. These could be name tags where the names and description of the products can be written in a creative way. The tags design can match your gift box design. These tags can even have a story about the product giving the reason for that product to be in the box.

Eg: Grexter housing solutions private ltd gave a gift to their customer service specialists.

The tag for chocolates in the hamper said - Sweet treats for the Grexperts.

Card:

Greeting cards are a great way to express and send a message. They automatically show that the sender cared enough to send a personalised greeting! Everyone loves a well written greeting card.

Add a nice poem or a motivational thought or even a quirky question to make your card stand out and put a smile to the receiver’s face when they open your gift.

Knick Knacks:

What make the Coffee hamper from ‘Coffee with Karan’ so famous?. So famous that you have the Bollywood’s biggest celebrities fight over it! Here’s the secret - It includes a lot of amazing gifts. A lot!

What makes a hamper special is having a lot of items to be a part of your hamper which build a story and create an experience together! Keeping your budget in mind, you can choose from a variety of knick knacks which can never go wrong. Chocolate, candies, baking tools, snacks, stationery, home decor items, cosmetics, clothing, accessories, plants, etc!

Go creative on packaging:

Gifts are all about that glamour. The process of unwrapping is often considered more pious than the gift itself!

Make your wrapping and packaging the highlight of your gift so that the first impressions never go wrong.You can choose from the wide variety of ribbons, coloured paper shredding, ropes, designer boxes, different kinds of packaging material to make your gifts more interesting and unique.

For more such interesting ideas and conceptualised gifts, visit out website. At Matter, we try to create a unique story around every gift box we create. This includes all things mentioned above - choosing the right product mix, branding and design focus, thoughtful tags, create personalised greeting/ story cards, drool-worthy packaging and more, to ensure that your gift boxes are enjoyed by the receiver to their fullest and you are always remembered!

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